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dablink This article is about the car company. For other meanings, see Honda (disambiguation). company_slogan = ''"Power of Dreams"'' foundation = September 24, 1948 location = Tokyo, Japan key_people = Soichiro Honda, Founder
Takeo Fukui, CEO num_employees = 131,600 industry = Automobile & Truck manufacturer products = automobiles, trucks, motorcycles, scooters, all-terrain vehicleATVs, electrical generators, robotics, Electric_boatmarine equipment, and Landscape maintenancelawn and garden equipment revenue = $79.222 billion United States dollarUSD (2004) homepage = honda.com - www.honda.com}}Honda Motor Co., Ltd. !(本田技研工業株式会 ? ''Honda Giken Kōgyō Kabushiki Kaisha'') tyo7267 (nyseHMC ), is a Japanese manufacturer of automobileautomobiles, trucktrucks, motorcyclemotorcycles, and scooterscooters. They also make all-terrain vehicleATVs, water craft, electrical generatorelectrical generators, marine engines, and lawn and garden equipment. With more than 14 million internal combustion engines built each year, Honda is the largest engine-maker in the world. In 2004, the company began to produce diesel motors, which were both very quiet whilst not requiring particulate filters to pass pollution standards. Honda's high-end line of cars are branded Acura in North America. Many Japanese automakers have well-earned reputations for dependability and longevity, with production being well quality-controlled. Honda automobiles are well known around the world to be very reliable, with many Hondas going through their lives without needing a single major repair, and many people believe that these cars last "forever" because after 20 years, their Honda cars are still running.Honda is headquartered in Tokyo. Their shares trade on the Tokyo Stock Exchange, the New York Stock Exchange, as well as exchanges in Osaka, OsakaOsaka, Nagoya, Sapporo, Kyoto, Fukuoka, FukuokaFukuoka, London, Paris and Switzerland. American Honda Motor Co., is based in Torrance, CA.
Company history - Soichiro Honda began by manufacturing piston rings in November 1937. He quickly became a sub-contractor to Toyota, and then expanded into other engine parts. On September 24, 1948, Soichiro Honda took advantage of a gap in the Japanese market. Decimated by World War II, Japan was starved of money and fuel, but still in need of basic transport. Honda, utilizing his manufacturing facilities, attached an engine to a bicycle, creating the cheap and efficient transport that was required.Honda quickly began to produce a range of scooters and motorcycles. By the late 1960s, Honda had conquered most world markets. The United KingdomBritish were especially slow to respond to the Honda introduction of electric starters to motorcycles. By the 1970s, Honda was the largest producer of motorcycles in the world, a title it has never relinquished.Honda began producing road cars in 1960, mostly intended for the Japanese market. Though participating in international motorsport (see #Racing historyRacing), Honda was having difficulty selling its automobiles in the United States. Built for Japanese buyers, Honda's small cars had failed to gain the interest of American buyers.Honda finally established a foothold in the American market in 1972 with the introduction of the Honda CivicCivic—larger than their previous models, but still small compared to the typical American car—just as the 1970s energy crisis was impacting worldwide economies. New emissions laws in the US, requiring American car makers to affix expensive catalytic converters to exhaust systems (noticeably increasing sticker prices). However, Honda's introduction of the 1975 Civic CVCC, CVCC being a variation on the stratified charge engine, allowed the Civic to pass emissions tests without a catalytic converter.In 1976, the Honda AccordAccord was immediately popular because of its economy and fun-to-drive nature; Honda had found its niche in the United States. In 1982, Honda was the first Japanese car manufacturer to build factorycar plants in the US, starting with an Accord plant in Marysville, Ohio. They now have plants in Marysville, OhioMarysville, Anna, OhioAnna, and East Liberty, OhioEast Liberty, as well as in Lincoln, AlabamaLincoln, Alabama (Honda Manufacturing of Alabama), and Timmonsville, South CarolinaTimmonsville, South Carolina (U.S. state)South Carolina, and plan to open a new plant in Tallapoosa, GeorgiaTallapoosa, Georgia (U.S. state)Georgia. Honda's North American headquarters are located in Torrance, California.Honda was also the first Japanese automaker to introduce a separate luxury line of vehicles. Created in 1986 and known as Acura, the line is made up of modified versions of Honda vehicles usually with more power and sportiness than their Honda counterparts. 1989 saw a move that was set to revolutionalize the way carmakers tuned their engines. Honda launched their VTEC variable valve timing system in its production car engines, which gave improved efficiency and performance across a broader range of engine speeds. One of the first of its kind in passenger vehicles, it worked on the premise of tuning one engine to operate at two different 'settings' depending on load. Normal driving would use a "shorter" cam lobe that resulted in more efficient operation. A more aggressive, longer duration, cam engages when engine RPM reaches a set point resulting in more power during hard acceleration. The driver gets the best of both worlds; high efficiency and high power on demand. Many automakers have introduced their own versions of variable valve timing. The technology is now standard across the whole Honda range.For the 2007 model year, Honda plans to improve the safety of its vehicles by providing front-seat side airbags, side-curtain airbags, and anti-lock brakes as standard equipment in all automobiles available in North America (except the Honda InsightInsight, Honda S2000S2000, and Acura NSX, which will not have side-curtain airbags). By 2006, Honda plans to have as standard equipment Vehicle Safety Assist and rollover sensors in all light trucks, including the Honda CR-VCR-V, Honda OdysseyOdyssey, and Acura MDX. Honda also plans to make its vehicles safer for pedestrians, with more safely-designed hoods, hinges, frame constructs, and breakaway wiper pivots.
Racing history - Soichiro Honda, being a race driver himself, could not stay out of international motorsport. In 1959, Honda entered five motorcycles into the Isle of Man TT race, the most prestigious motorcycle race in the world. While always having good power, it took until 1961 for Honda to tune their chassis well enough to allow Mike Hailwood to claim their first race victories in the 125 and 250 Cubic centimetrecc classes. Hailwood would later pick up their first senior TT win in 1966.In 1968, Jo Schlesser was killed in a Honda RA302 at the 1968 French Grand PrixFrench Grand Prix. This racing tragedy, coupled with their commercial difficulties selling automobiles in the United States, prompted Honda to withdraw from all international motorsport that year.In 2003, Honda became an engine supplier to the Indy Racing League. In 2004, Honda-powered cars won 14 of 16 IRL events, including the Indianapolis 500, and claimed the IRL Manufacturers' Championship, Drivers' Championship and Rookie of the Year titles.
Formula One - driving for BAR-Honda at Indianapolis Motor SpeedwayIndianapolis in 2005 United States Grand Prix2005]]Honda also surprised everyone by entering Formula OneGrand Prix racing in 1963, just three short years after producing their first road car. They began development in 1962 of the RA271 and startled the European-dominated Formula One garages with their all-Japanese factory team (except for American drivers Ronnie Bucknum and Richie Ginther). More startling was the fact that Honda built their own engine and chassis, something only Scuderia FerrariFerrari had traditionally done. In only their second year of competition, Honda reached the coveted top step of the podium with Ginther's win in the RA272 at the 1965 Mexican Grand Prix. In 1967, another Honda-racecar (partly designed by Lola in the UK) with a high-revving 3-litre engine called the RA300 scored another F1 win in the Italian Grand Prix. (This car and the RA272 are simulated in driveable form in the Grand Prix Legends racing simulation for X86-based pc's.) Honda backed up their Grand Prix victories by dominating the 1966 Formula 2 season, winning every race that year with Jack Brabham's Brabham Racing Organisationteam.Honda returned to Formula One in 1983 as an engine supplier for Spirit_(racing_team)Spirit and stayed in the sport for a decade, at various times teaming with Lotus_CarsLotus, Team McLarenMcLaren, Tyrrell and WilliamsF1Williams. Honda supplied engines to six List of Formula One championsconstructor champions, as well as five driver championships, before dropping out of the sport again. Honda returned yet again in 2000, providing engines for British American RacingBAR. They also supplied engines to Jordan Grand Prix for 2001 and 2002. This would lead to a battle for the right to use the Honda engines in the long term. in 2003, despite their better showing in the previous 2 seasons, Honda dropped Jordan Grand Prix. In mid-November 2004 Honda purchased 45% of the BAR team from British American Tobacco (BAT, the founder and owner of BAR) leading to BAR's best season, when they were able to achieve second place in the 2004 Formula One season. In September 2005 purchased the remaining 55% share to become the sole owner. BAT will continue as title sponsor with the Lucky Strike brand in 2006, but will withdraw entirely from Formula One after that. It has not yet been decided under what name the team will race in 2006.In all, Honda-powered cars have won 75 Grands Prix.
Honda's strategy - During the 1960s, when it was a small manufacturer, Honda broke out of the Japanese motorcycle market and began exporting to the US. Taking Honda’s story as an archetype of the smaller manufacturer entering a new market already occupied by highly dominant competitors, the story of their market entry, and their subsequent huge success in the US and around the world, has been the subject of some academic controversy. Competing explanations have been advanced to explain Honda’s strategy and the reasons for their success.The first of these explanations was put forward when, in 1975, Boston Consulting Group (BCG) was commissioned by the United KingdomUK government to write a report explaining why and how the British motorcycle industry had been out-competed by its Japanese competitors. The report concluded that the Japanese firms, including Honda, had sought a very high scale of production (they had made a large number of motorbikes) in order to benefit from economies of scale and learning curve effects. It blamed the decline of the British motorcycle industry on the failure of British managers to invest enough in their businesses to profit from economies of scale and economies of scopescope.The second story is told in 1984 by Richard Pascale, who had interviewed the Honda executives responsible for the firm’s entry into the US market. As opposed to the tightly focused strategy of low cost and high scale that BCG accredited to Honda, Pascale found that their entry into the US market was a story of “miscalculation, serendipity, and organizational learning” – in other words, Honda’s success was due to the adaptability (and hard work) of its staff, rather than any tightly formed, long term strategy. For example, Honda’s initial plan on entering the US was to compete in large motorcycles, around 300cc. It was only when the team found that the scooters they were using to get themselves around their US base of San Francisco attracted positive interest from consumers that they came up with the idea of selling the Supercub.The most recent school of thought on Honda’s strategy was put forward by Gary Hamel and C. K. Prahalad in 1989. Creating the concept of core competencycore competencies with Honda as an example, they argued that Honda’s success was due to its focus on leadership in the technology of internal combustion engines. For example, the high power-to-weight ratio engines Honda produced for its racing bikes provided technology and expertise which was transferable into mopeds.Honda's entry into the US motorcycle market during the 1960s is used as a case study for teaching introductory strategy at many business schools worldwide.
Robots - ASIMO world.honda.com - ASIMO, a bipedal humanoid robotPast RobotsE0world.honda.com - E0 (1986)Honda E1 world.honda.com - E1 (1987 - 1991)world.honda.com - E2 (1987 - 1991)world.honda.com - E3 (1987 - 1991)world.honda.com - E4 (1991 - 1993)world.honda.com - E5 (1991 - 1993)world.honda.com - E6 (1991 - 1993)world.honda.com - P1 (1993 - 1993)world.honda.com - P2 (1993 - 1993)world.honda.com - P3 (1993 - 1993)world.honda.com - ASIMO (2000 - Today)
See also - List of Honda enginesList of Honda Engine Throttle Body SizesList of Honda vehiclesHonda Automotive VIN codesList of Honda motorcyclesAcuraHonda Type-RVTECDongfeng Honda Automobile CompanyHonda Automobile (China) Company
External links - commonsCategory:Honda Sites for only Automobile*crxcommunity.com - The CRX Community Forum - Friendly and helpful community of CRX afficionados.*crx.honda-perf.org - The Honda CRX Performance Forum - One of the oldest performance forums for CRX owners. No rice. Lots of expertise.* cb7tuner.com - CB7tuner.com, 1990-1993 Honda Accord enthusiast site* delsoluk.com - UK Honda Del Sol Owners Club website* delsoluk.com - UK Honda Del Sol Owners Club forum* vtec.net - Temple of VTEC, enthusiast site* driveaccord.net - Drive Accord, Honda Accord forum* automobiles.honda.com - Official automobiles site (US)* estore.honda.com - Official parts and accessories site* s2ki.com - S2000 International, S2000 enthusiast site and technical expertise * nsxprime.com - NSX Prime, NSX enthusiast site and technical expertise* hondashowoff.com - HondaShowOff, enthusiast site* bigblogging.com - Honda News* !EPA_2004_fuel_economy_report_a ppendix_M2#HondaEPA 2004 Fuel Economy Report (Honda)Sites for only Motorcycle* powersports.honda.com - Official motorcycles site (US)* 100megsfree4.com - Honda Gallery an enthusiast site — features every Honda motorcycle by Motorera.com* hondamotorcycle.net - Honda motorcycle resources, SOHC4 enthusiast siteSites for both Automobile and Motorcycle* world.honda.com - Honda Groval site* honda.com - Honda USA* honda.co.uk - Honda UK* honda.com.au - Honda Australia* honda-tech.com - Honda-Tech, technical expertise* honda.co.jp - Honda Press Library (Japanese, but with graphical timelines of car and bike models)Sites for Portable Generators* generatorfacts.com - Honda GeneratorsAdverts* ephinx.com - Famous Honda Accord - The Cog - TV Advert* ephinx.com - Honda - Crazy Sensible - TV Advert* ephinx.com - Honda FR-V - Dots - TV Advert* ephinx.com - Honda - Yume no Chikara - TV Advert
References - "Move Over, Volvo: Honda Sets New Safety Standard for Itself", an article in the "News" section of the March, 2004 issue of ''Motor Trend'', on page 32 world.honda.com - 2004 Annual Corporate Report The story of Honda's entry and growth in the American market is documented in Terry Sanders' film The Japan Project: Made in Japan.Honda !Category:HondaCategory:Motorcy cle? manufacturersCategory:Scooter manufacturersCategory:Moped manufacturersCategory:Formula One constructorsCategory:Formula One engine manufacturersCategory:Engine manufacturersCategory:Boat !buildersals:Hondaar:هوندا bg:Хондаde:Hondaes:Honda? !(empresa)eo:Hondafr:Hondako: 다id:Hondait:Hondanl:Hondaja :本田技研工業no:Hondapl: Hondapt:Hondasl:Hondafi:Hondas v:Hondazh:本田技研工业
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